Natalia Kaplan

From biobehavioral lab researcher to marketer, Natalia brings over 10 years of experience across multiple industries. She excels at understanding consumer behaviours, strategically anchoring her work in tried-and-true data while infusing creativity into everything she does. Natalia thrives on out-of-the-box campaigns, full-year strategies, product packaging, community building, and event planning.

When she’s not tied to her laptop, you can find her taste-testing sweets, kayaking with her dog, silversmithing, or writing.